About Chipply
We're on a mission to make team stores simpler—for team dealers, apparel decorators, and promotional products distributors. Rooted in real industry experience and built with purpose, Chipply is more than software. It’s a people-first platform powered by a team of industry experts that are always looking for a better way forward.

Our Story
Chipply is the industry’s preferred platform for launching online stores—trusted by team dealers, decorators, and promotional products distributors nationwide.
Founded by the team behind Burghardt Sporting Goods, Chipply was born out of real, hands-on experience. Back in 2006, Burghardts launched their first online spirit wear stores and quickly recognized the growing demand for group ordering. By 2010, team stores had become essential to their daily operations. As the market expanded and new software options emerged, the Burghardt team explored them all—only to realize their in-house solution still outperformed the rest. So they took it a step further.
They rebuilt the platform from the ground up, added powerful new features, and made it available to other dealers. The result was Chipply: a platform designed specifically to meet the needs of industry pros.
Today, Chipply empowers users to move faster and sell smarter—with tools that support everything from quick-turn promo specials to complex league orders. From intuitive store building and automatic pricing to precise inventory controls and reliable fulfillment, we make online store creation so seamless, it just might become your favorite part of the process.
Our Values
Purpose Statement: Chipply supports client growth through innovative technology and industry expertise, turning business potential into performance.

Guidance
Success is a journey—and we’re on the same team. With reliable support and shared goals, we help our clients drive their business forward.

Relationships
Trust is earned, not assumed. Success isn’t just about great tools—it’s what happens when the right tools are backed by people who genuinely care about your growth.

Opportunity
Opportunity is everywhere—we’re here to help unlock it. Our solutions evolve alongside our partners’ needs, adapting and innovating every step of the way.

Wisdom
We bring clarity to complexity. With hard-earned experience, we help our partners work smarter, move faster, and achieve lasting success.

Technology
At our core we're a technology company. Our solutions are powerful, purposeful, and built to evolve, so our partners can work smarter and focus on what matters most.

Heart
We care deeply—about our customers and each other. We show up with empathy, celebrate the wins, and support one another through the challenges. Because when people feel valued, great things happen.
Our Leadership

Lynn Burghardt
President

Angie Hardwick
CEO

Grace Schettler
Senior Vice President of Sales

Steve Jovanelly
Senior Vice President of Engineering

Sam Weitzel
Director of Finance

Elizabeth Ress
Director of Marketing